Wine Rows

Our Vision and Leadership


Over the past century, California and its signature wine regions have earned a global reputation for diversity, quality and market impact. Ninety percent of all US wine is produced here, and with over 4,000 wineries, the State is the fourth largest producer in the world. California wines are America's standard of excellence. Beginning with the "Judgment of Paris" in 1976, they have consistently ranked among the world's most honored wines.

Today California is also recognized as a leader in education for viticulture and winemaking. Current and future professionals worldwide now study here, and pursue first-hand experience in wineries around the State. The wide range of issues encountered, and the spirit of continuing innovation, have made it an ideal learning environment.

As the industry continues to grow and transform, California is also emerging as the global leader in research and education about the business of wine. With 21st century demand and production poised for continued growth, the need for its expertise has never been greater: to foster success and competitive advantage for California wine; to share the invaluable lessons learned here; and to further California's position among the world's wine leaders.

Sonoma State is the first in the United States to offer an undergraduate degree (since 1998), an MBA (since 2008), and most recently an Executive MBA (since 2012) focused on the business of wine.
Today, our full slate of degree and certificate programs serve the wine industry and those aspiring to be a part of it.

Our Alumni and board of directors are industry leaders. Our faculty are globally respected.

Our location, in the golden trinity of Napa, Sonoma, and San Francisco, is second to none.


Board of Directors

The Wine Business Institute Board of Directors offers senior industry expertise to guide the Institute's work, expand deep connections with all aspects and regions of the wine industry, and ensure the Institute's long-term sustainability. Learn more about our board membership and its goals.


For further information, please contact us at (707) 664-3347 or email



Contact SBE
Contact SSU
Sonoma State University School of Business and Economics. Reach.
1801 East Cotati Avenue, Rohnert Park, CA, 94928 • 707-664-2377