Crisis Communications

Working in conjunction with Emergency Operations Center, Police Services, and Risk Management and Safety Services, Strategic Communications is responsible for communicating with the campus community and the public during critical or emergency situations. This communication occurs via the emergency notification system, the SSU home page messages and the media.

Police Services is responsible for dealing with the emergency itself. Types of major emergencies and crises could include one or more of the following conditions:

  • Earthquake
  • Epidemic
  • Explosion or Aircraft Crash
  • Fire
  • Active Shooter
  • Flood
  • Hazardous Materials Spill
  • Riot or Terrorist Activity
  • Severe Drought
  • Significant Power Outage

Strategic Communications has a crisis communications team that responds and informs in the event of a campus emergency.

The Crisis Communications Team, working in conjunction with Police Services or the Emergency Operations Group, will use multiple means to reach the campus community with information.

The campus community should avoid contacting Police Services for information during an emergency as they will be dealing with the safety of the campus community.

The first wave of an emergency in this age of social media often sees news of a crisis hit before the University is fully aware of details. The challenge is to provide as accurate a set of facts as possible as quickly as they emerge to both the internal (faculty, staff and students) and the external community (parents, neighbors, elected officials, the general public).